Copywriting, Marketing, Brand, Print & Website Development

You may need a website that works as a sales and marketing tool. Or print materials that define your business and highlight your benefits clearly so prospects will call you, buy from you or support your cause. You might just need an expert to come in and offer advice or create a plan.

See healthcare marketing and
copywriting

Put decades of multi-media experience to work for you. It's our goal to create strategic concepts for marketing and advertising across all media that build your brand. Most of all, we want you to stand out. And get results. We have a team who can execute a plan and keep it focused on your goals.

Detail on Services and Areas of Expertise

SEO Copywriting and SEO Packages

Our SEO packages are based on years of experience writing effective advertising and marketing to target audiences. We offer both national/international SEO services as well as packages for local businesses. It is our goal to establish rank for clients with keywords that bring in a paying target audience and not just window shoppers. We can also act as consultants on optimizing your website and boosting rank.

Advertising Copywriting

We create concepts for the following based on a marketing strategy and your target audience. We can create ads for the following print and broadcast media:


• Print ads for magazine or newspaper
• Radio spots, TV scripts, demo scripts, advertorials
• Direct mail, newsletters, brochures and other collateral
• Billboards, posters
• Taglines
• Google Adsense and conceptual internet ads

Articles and Article Marketing

For print and online media. We also utilize our writing team to develop a package of articles for article marketing with the goal of backlink building, boosting presence, SEM and owning your Google search page.

Branding Plans and Development

Branding is a consistent look, brand personality and message. We can:


• Create your custom branding plan with SWOT analysis
• Find your strategic position and help you create a selling personality
• Develop a logo that brands your business
• Consult with you on how you can promote your brand and raise awareness
• Write a tagline that positions your business within that brand message
• Maintain, extend or simply make your brand more consistent
• Copywriting

Healthcare Marketing and Copywriting

The annemoss.com team has a wealth of experience with copywriting and marketing for hospitals, physicians and healthcare education including print, branding, websites, social media, internet marketing, SEO (Search Engine Optimization) and broadcast. See the healthcare marketing page.



Logo Development

We can help you develop a logo that brands your business and appeals to your target market.

Marketing Plans & Consulting

Unlike many copywriters or even agencies, I can look at both your traditional and your website campaigns to develop a marketing plan that works for your business. We can:


• Develop a plan that gets you the most bang for your buck
• Develop a brand
• Define ways you can stand out and get the business you want
• Define strategic goals
• Identify differentiators
• Identify challenges and how to overcome them
• Streamline your marketing efforts to those with good ROI
• Define the target market
• Help you with PPC campaigns, social media
• Help you wade through conflicting advice regarding web development
• Help identify additional income streams

Website Design, Development & Web Copywriting

We can write or create a website that engages a target audience, boosts your search engine rank, and focuses more effectively to reach your target market. We only suggest or integrate features that are marketing smart. No gratuitous special effects. We can:


• Develop a website in html or with a content management window
• Work with a team as a web copywriter and/or consultant
• Design, upload and establish a website
• Offer a clear, written assessment on your present site on how you can boost your rank, presence and conversions
• Web copywriting can include site content, SEO, headlines
• Create a blog or community forum and customize it for your business
• Consult with you on social media
• Create and implement internet marketing strategies

Jewelry Marketing and Copywriting

Another specialty of ours is diamond and jewelry marketing. Experience includes social media, print, internet marketing, website development, SEO, branding, logo and tagline development.