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I create copy that is both, visitor- and search engine-friendly. Not only do you want to rank higher in organic searches, you want to inspire them to take the action you wish them to take.

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SEO Copywriting includes but is not limited to:
| Identifying key target audience search words/phrases and including them in copy in key places where I know they'll make a difference. | |
| Maintaining a balance of quality content with SEO needs. Which means creating well-targeted content that optimizes the website as an effective sales and marketing tool, while incorporating keywords in a way that doesn't sacrifice the quality of the message and content. | |
| Writing articles, blogs, eNewsletters and using my member networks to market and promote the site to boost rank. | |
| Creating Google xml sitemap submission plus other SEO files. | |
| Checking statistics to target marketing opportunities and identify trends. | |
| Making decisions on web elements based on knowledge of which one scores better with the search engine crawlers than another. | |
| Utilizing lesser known opportunities to establish search engine rank. | |